Each player has certain characteristics, virtues and image.
FPSmanagement develops all these aspects, enhancing them to turn them into a brand. A personal brand.
Development of a personal brand goes hand-in-hand not just an increasing popularity but also other benefits such as sponsorship contracts or the increased interest of clubs.
A personal brand is an added value which helps a player to build the medium-and long-term bridge to be used once the sporting career is over.